The Changing Face of Engagement Jewelry


Once upon a time, if you wanted to propose to someone, it was a gold and diamond ring or nothing at all. This has become so common in America and many other countries that even in cartoons, movies, comics and other media, we see children indoctrinated with the imagery of the traditional engagement ring.

The look of getting engaged is changing, though. With fewer rules and more room for creativity, young shoppers are searching for unique engagement rings and other meaningful jewelry to present to loved ones for these monumental occasions.

Different Stones for Different Folks

Though the diamond is still the most popular choice for bridal jewelry, many shoppers are now choosing colorful gems instead. The reasons for this are as varied as the people buying the stones, but the interesting and attractive appearance of these jewels is high on the list. Some stones favored in modern engagement jewelry include:

  • Tourmaline
  • Aquamarine
  • Pink and yellow sapphires
  • Morganite
  • Precious stones like blue sapphire, emerald and ruby
  • Diamond alternatives, such as white topaz, white sapphires, moissanite and cubic zirconia

Today’s jewelers know that couples are searching for stones that are as unique as they are, and as beautiful as their love for their partners. For this reason, more retailers are making colorful gems available in traditional engagement settings for customers who want the latest trends on the market.

More than Just Jewels

Vibrant stones aren’t the only trend we can expect to see in the coming years for engaged couples. Other unique engagement rings include settings cast from rose gold or other interesting metals, as well as settings with their own aesthetic appeal. Some couples forgo stones in their jewelry altogether, while others opt for unique arrangements of those stones.

No matter what look a shopper chooses, the intent is always the most important item on the checklist. That, and finding a piece that reflects just how much you value your partner and the fact that you plan to spend a lifetime at their side. After all, they will be wearing this ring for the rest of that lifetime – might as well make that a good thing with an accessory that’s as special as they are!

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